Filterwebsite visitorsby your idealcustomer profile
ICP lead filtering automatically tags the website visitors who match your Ideal Customer Profile. In the RB2B app it's called Hot Leads: define your ICP by company revenue, company size, seniority, department, category and geography, and RB2B flags matching visitors and routes them to the right rep, sequence or integration.
Get started for free >>
Filter out the noise
RB2B's Hot Leads feature allows you to define your ICP and automatically tag visitors who match those criteria.
Filter visitors by Company Revenue, Company Size, Seniority, Department, Category, and Geography.
Make sure your reps are only spending time on leads that matter the most.
Personalize Your Outreach, Build Stronger Relationships
Hot Lead tags can be used to trigger personalized outreach campaigns and nurture leads through the sales funnel.
By tailoring your messaging and content to each lead's specific needs and interests, and connecting with them on the right channel, you maximize your chance of converting the lead to actual pipeline.
RB2B: Your Secret Weapon for Account-Based Selling
Hot Leads empowers you to prioritize your most valuable leads and focus your sales efforts on the accounts that matter most.
This targeted approach can significantly improve your sales efficiency and drive better results.
What is ICP lead filtering?
ICP lead filtering automatically tags website visitors who match your Ideal Customer Profile, so reps only spend time on the leads that matter. In the RB2B app this feature is called Hot Leads.
What criteria can I filter website visitors by?
You can filter by company revenue, company size, seniority, department, category and geography.
Can I send different ICP segments to different tools?
Yes. Set up multiple filters and route each to a different integration. For example, put buying prospects into an email sequence and send a Slack notification to the CEO when an investor visits.
Which RB2B plans include Hot Leads?
Hot Leads (ICP filtering) is included in the Pro and Pro+ plans, and in the 7-day free trial. See pricing.
Start building pipeline
Alert your reps, start automated outreach, and add to lead score in under five minutes.
Get started with our free app today >>