there ARE

no gdpr

issues

with  rb2b

If you are using our global IP-to-company identification that we partner with Demandbase on, you MUST use a Consent Management Solution.

https://support.rb2b.com/en/articles/11164096-what-is-a-consent-management-tool

The rest of this information will pertain to the US-only person-based website visitor ID.

In other words, we don’t have any product or service that is directed to the EU or UK, in a manner that might even theoretically subject our services to the GDPR (or UK GDPR).

There are perhaps theoretical edge cases where our customers might themselves be subject to the GDPR -- like perhaps (by way of example) if a French travel company was specifically targeting Americans for travel to Paris – but that’s something the customer would generally know, e.g., if they are a French company.

That data collection is incidental and not tied to any product or other data.  The relevant point is that we don’t actually do anything with any data that happens to come from the EU/UK.

In other words (in GDPR terms), we don’t have an “establishment” in Europe/UK because we don’t engage in “the effective and real exercise of activities through stable arrangements,” i.e., commercial arrangements.  No EU/UK data is involved, at all, in the products and services that we offer.

Our database is designed to exclude personally identifiable information (e.g., emails, phone numbers) of EU or UK residents – regardless where they are at a given moment.  

That is not information that we license into our database, and thus it is not information we would license out.  

While it is not inconceivable that there may be rare instances where our suppliers inadvertently provide information of an  EU or UK resident (for instance, a personal with dual residency, etc.), our services themselves are not directed to include that information, or marketed as doing so.  

Thus, we avoid being a service directed to the EU/UK that is subject to the GPDR and similar laws.

[Note -- This is basically moot because we don't have the email addresses anyway]

Our customers generally use our US data for US-directed products and services, which thus avoids the application of the GDPR.  

If you are marketing EU or UK-specific products, based on the EU or UK, then you may wish to consult an attorney regarding whether the GDPR applies to you, as that is a tricky concept and may be fact-specific